Remember, users give you data not the answer

“If I had asked people what they wanted, they would have said faster horses.”
Henry Ford

Is it the winning or the taking part?

I’m a bit of a data geek. I love numbers and analytics. When I decided that I would take part in Race for Life (a completely mad idea), I tracked my progress throughout all my training. I have Moves app on my phone and have been working out ways to track my horse’s fitness with a Fitbit attached to a boot.